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The Course is Focus on B2B and B2C sales techniques, negotiation, handling objections, CRM tools.
Relevance: Highly relevant in retail, telecom, insurance, and real estate.
Course Summery : Leadership inspires and guides teams toward a vision, while management focuses on processes and execution. Strategic leadership combines both to align teams with organizational goals. This course equips middle managers and executives with skills in leadership, people management, team building, and conflict resolution, relevant across industries like banking, tech, and government.
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Learning Objectives:
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Differentiate leadership and management.
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Apply strategic leadership principles.
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Develop skills for team and conflict management.
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Business Marketing (also known as B2B marketing, or business-to-business marketing) is the process of promoting and selling products or services from one business to another. Unlike consumer marketing (B2C), which targets individual customers, business marketing targets companies, institutions, or government entities.
Welcome to Business Communications for Banking Professionals!
This course will guide you through the skills and practices needed to communicate effectively within the banking industry