Business Analysis is the practice of identifying business needs, finding problems or opportunities, and recommending solutions that deliver value to stakeholders. It plays a vital role in bridging the gap between business objectives and technical solutions.
A Business Analyst (BA) is the professional who performs this role, working with stakeholders to understand requirements, analyze data, and propose improvements.
Business Intelligence (BI) refers to technologies, tools, and processes that help organizations collect, analyze, and present business data to support better decision-making.
It turns raw data into meaningful insights that can guide strategy, improve efficiency, and identify new opportunities.
Business Marketing (also known as B2B marketing, or business-to-business marketing) is the process of promoting and selling products or services from one business to another. Unlike consumer marketing (B2C), which targets individual customers, business marketing targets companies, institutions, or government entities.
Welcome to Business Communications for Banking Professionals!
This course will guide you through the skills and practices needed to communicate effectively within the banking industry